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Target: Flinders Quartet subscribers and classical music lovers.
Strategy: As part of the Flinders Quartet’s 10 year celebration amberblue designed a brochure leveraging off the tenth anniversary theme of aluminium or tin. The stark colour palette of greys offset with a rich burgundy provided cut through and the sophisticated celebratory atmosphere necessary to attract subscribers.
Result: Flinders Quartet attributes amberblue as part of their success.
amberblue have been incredibly loyal and dedicated to the Flinders Quartet. Their vision and attention to detail has been instrumental in our ongoing reputation as a chamber group at the forefront of Melbourne's music scene. Zoë Knighton, Flinders Quartet
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